Nike Breaking2 Campaign
17 May 2025 - digital marketing campaign

Nike’s ‘Breaking2’: How a Marathon Attempt Reinforced Innovation and Elite Performance

Imagine a world where the impossible becomes possible. In 2017, Eliud Kipchoge came remarkably close to achieving what many thought was unattainable—running a marathon in under two hours. His time of 2:00:25 was a historic milestone that captivated the world and redefined the limits of human endurance. This extraordinary feat was part of Nike’s Breaking2 […]

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