Heineken’s ‘Worlds Apart’: How a Social Experiment Sparked Global Conversation

In a world where differences often divide us, one campaign dared to challenge this notion. Heineken’s “Worlds Apart” initiative brought together strangers with opposing beliefs, sparking a global dialogue that reached over 40 million views worldwide. This innovative social experiment paired individuals with differing views on topics like climate change and feminism. The unscripted interactions […]