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Old Spice The Man Your Man Could Smell Like
26 March 2025 - digital marketing campaign

Old Spice’s ‘The Man Your Man Could Smell Like’: The Ad That Revived a Dying Brand

In 2010, a 30-second commercial changed everything for Old Spice. Created by Wieden+Kennedy and featuring Isaiah Mustafa, this ad became a cultural phenomenon, generating over 4 million views on YouTube within a week. It was a bold move that transformed a struggling brand into a household name. The campaign combined humor and creativity, making it […]

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  • Google Don’t Be Evil Tagline Philosophy: Establishing Trust and Ethical Leadership
  • Mastering Audience Listening: Proven Strategies to Understand and Engage Your Target Market Effectively
  • Puma After Hours Athlete Campaign: Redefining Athleticism for a New Generation
  • Kylie Jenner’s Lip Kits: How Snapchat Exclusivity Drove Millions in Sales
  • Coca-Cola’s ‘GIF the Feeling’ Campaign: How Personalization and GIFs Boosted Engagement
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