23 July 2025 - History lessons

Ice Cream Museum Instagram Strategy: Turning Sweet Experiences into Viral Content

Imagine a place where the line between reality and social media blurs, and every corner is designed to be shared. Welcome to the Museum of Ice Cream, where over 30,000 tickets were sold in just a few weeks during its 2016 launch in Manhattan, leaving 200,000 people on the waitlist. This isn’t just a museum—it’s […]

10 June 2025 - History lessons

Sony Make Believe Campaign: Rebuilding a Creative and Innovative Brand Image

Discover how the Sony Make Believe Campaign rebuilt Sony’s creative and innovative brand image in this detailed case study.

7 June 2025 - History lessons

Adobe You’re Creative Let’s Prove It Campaign: Boosting Engagement and Software Adoption

Discover how to boost engagement and software adoption with Adobe’s You’re Creative Let’s Prove It Campaign. Learn tips to maximize creativity and unlock your full potential.

4 June 2025 - History lessons

Google Don’t Be Evil Tagline Philosophy: Establishing Trust and Ethical Leadership

Explore the importance of Google’s ‘Don’t Be Evil’ tagline philosophy in building trust and ethical leadership today.

2 June 2025 - History lessons

Puma After Hours Athlete Campaign: Redefining Athleticism for a New Generation

Discover how the Puma After Hours Athlete Campaign redefined modern athleticism for a new generation in this insightful case study.

29 May 2025 - History lessons

Coca-Cola Happiness Machine Campaign: Spreading Joy with Surprises

Find out how the Coca-Cola Happiness Machine Campaign brought joy and surprise to communities in this insightful case study.

25 May 2025 - History lessons

Apple Shot on iPhone Campaign: Showcasing Professional-Quality Photography

Discover how the Apple Shot on iPhone Campaign transformed mobile photography and marketing in this case study.

22 May 2025 - History lessons

BMW Joy Is BMW Campaign: Creating Emotional Connections Beyond Performance

Learn about the BMW Joy Is BMW Campaign, which goes beyond performance to create emotional connections, tailored for Canadian drivers seeking more than just a drive.

Ice Bucket Challenge Charity Viral Marketing

18 May 2025 - History lessons

The Ice Bucket Challenge: Charity Meets Viral Marketing for ALS Research

Explore the Ice Bucket Challenge Charity Viral Marketing phenomenon in this case study, highlighting its impact on ALS awareness and fundraising.

16 May 2025 - History lessons

Microsoft’s “I’m a PC” Campaign: Humanizing PC Users Against Apple

Discover how Microsoft’s “I’m a PC” campaign humanizes PC users, challenging Apple’s dominance in the tech market. Learn more about this strategic move.