15 May 2025 - History lessons

Patagonia’s “Worn Wear” Initiative: Encouraging Sustainability in Fashion

Discover how Patagonia’s Worn Wear Initiative encourages sustainability in fashion. Learn how to extend the life of your gear and join the movement towards a more sustainable future.

7 May 2025 - History lessons

The “Milk Mustache” Campaign: Making Milk Cool with Celebrities

Discover how the Milk Mustache Campaign made milk cool with celebrities and its lasting impact on dairy marketing.

6 May 2025 - History lessons

Volkswagen’s “Fun Theory” Campaign: Turning Everyday Moments into Playful Experiences

Discover how Volkswagen’s Fun Theory Campaign turns everyday moments into playful experiences. Learn more today.

30 April 2025 - History lessons

The “Brewtroleum” Campaign by DB Export: Turning Beer Waste into Eco-Friendly Biofuel

Explore DB Export’s innovative Brewtroleum Campaign, turning beer waste into sustainable biofuel.

27 April 2025 - History lessons

Nike’s “Find Your Greatness” Campaign: Redefining Greatness for Everyday Athletes

Discover how Nike’s “Find Your Greatness Campaign” empowered everyday athletes in Canada to redefine their own greatness through inspiring stories and motivational messaging.

24 April 2025 - History lessons

Mastercard’s “Priceless” Campaign: Creating Emotional Connections with Priceless Moments

Discover how Mastercard’s Priceless Campaign created emotional connections through memorable moments. Learn the strategy behind this iconic campaign.

22 April 2025 - History lessons

KFC’s “Follow the 11 Herbs and Spices” Twitter Stunt: A Clever Viral Marketing Move

Discover how KFC’s clever Twitter stunt, “Follow the 11 Herbs and Spices,” spices up their marketing strategy. Learn more about this viral move.

17 April 2025 - History lessons

Airbnb’s “We Accept” Campaign: Promoting Inclusivity Amidst Controversy

Explore Airbnb’s ‘We Accept’ campaign, a 2017 initiative promoting inclusivity amidst controversy. Learn how this case study highlights their commitment to diversity.

16 April 2025 - History lessons

Tesla Zero Ad Spend Strategy: How Elon Musk Built a Billion-Dollar Brand Without Traditional Ads

Discover Elon Musk’s Tesla Zero Ad Spend Strategy and learn how he built a billion-dollar brand without traditional advertising.

14 April 2025 - History lessons

Tesla’s Referral Program: Boosting Sales Through Word-of-Mouth Marketing

Discover how Tesla’s Referral Program boosts sales through word-of-mouth marketing. Learn more about its success in Canada today.